We at Kellcat, a DBA of Kellcat Bookkeeping, LLC ("Company", "we", or "us") are committed to protecting your privacy through this Privacy Policy. This Privacy Policy describes our policies and procedures on the collection, use, and disclosure of your personal information when you visit or use the Company websites, including kellcat.com, kellcatbookkeeping.com, kellcatfinancial.com, kellcat.financial, check.kellcat.com, and any associated subdomains or social media channels (collectively the "Website"). Please note that kellcatbookkeeping.com, kellcatfinancial.com, and kellcat.financial are in the process of being redirected to kellcat.com. This Privacy Policy applies to all of these domains.
This Privacy Policy applies to Kellcat, a DBA of Kellcat Bookkeeping, LLC, and governs data collection and usage across all Kellcat properties and services, including bookkeeping, books cleanup and catch-up, financial dashboard design, advisory, scenario planning and forecasting services, accounting architecture for fintech and tech-enabled startups, workshops and training, Financial Starter Kits, Financial Clarity Calls, the Books & Numbers Review, the Financial Clarity Check, and our free guides.
Kellcat is a US-based business and our Services are intended primarily for US residents. However, this Privacy Policy applies to all visitors regardless of location.
Please carefully read the terms of this Privacy Policy. By using the Website, you agree to the terms of the Privacy Policy. If you do not agree with the terms, please do not use this Website.
Users Under the Age of 18
Our Website and Services are intended for adults 18 years of age or older. We do not knowingly collect information from anyone under the age of 18. If you are under 18, do not use this Website or provide us with any information about yourself. If we learn that we have collected personal information from anyone under 18, we will delete that information. Please contact us at [email protected] if you believe we may have information from someone under 18.
Types of Information We Collect
1. Information You Provide to Us
We collect personally identifiable information from you only if you voluntarily submit such information to us. You can always use this Website anonymously. Examples of information we collect include:
a. Web Forms, Subscriptions, and Waitlists
If you subscribe to our email list, join a waitlist, take the Financial Clarity Check, request a Books & Numbers Review, download a free guide or other lead magnet, or fill out any form on our Website, we may collect your name, email address, phone number, business name, business type, and any other information you choose to provide. This includes forms powered by our marketing and automation platform (GoHighLevel/GHL).
b. Communications
If you contact us directly via email, phone, text, messaging platform, client portal, or through our social media channels, we may collect and store your name, email address, phone number, the content of your message, information about your business, and any other data you provide.
c. Surveys and Feedback
We may invite you to complete a survey or provide feedback through our Website or a third-party platform. If you participate, we will collect the data you provide, such as your name, email address, business type, and any other requested feedback.
d. Discovery Calls, Books & Numbers Reviews, and Clarity Call Bookings
When you schedule a Discovery Call, Books & Numbers Review, or Financial Clarity Call, we may collect your name, email address, phone number, business information, and any intake information you provide before the call. Calls may be recorded and transcribed for service delivery purposes, as disclosed in our Terms and Conditions.
e. Digital Product Purchases (Financial Starter Kits)
If you purchase a Financial Starter Kit or other digital product, we collect data regarding which products you have purchased and the amount paid. Payment information is processed by our third-party payment processing partners. We do not store sensitive cardholder data such as full credit card numbers or card authentication data.
f. Client Portal and Account Registration
When you create a client portal account or are onboarded as an active client, we may collect your name, email address, business name and type, accounting platform credentials or access information, and any other information necessary to deliver our Services.
g. Financial Clarity Check
When you complete the Financial Clarity Check at check.kellcat.com, we collect your answers to the assessment questions, your first and last name, and your email address. If you choose to provide them, we also collect your business name and any notes you add in the optional open question. We use this information to calculate your scores, generate and email your personalized Financial Clarity Report and free guide, and follow up with you about Kellcat services. Your contact details and answers are stored in our customer relationship management (CRM) system. Please do not include account numbers, passwords, or other sensitive financial details in the optional notes. Assessment data may be used in aggregate, anonymized form to improve our tools and content. Reports are generated using AI, as described in the Use of Artificial Intelligence (AI) Tools section below. You can unsubscribe from follow-up emails at any time.
h. Sensitive Financial Information
In the course of delivering bookkeeping, dashboard, advisory, and accounting architecture services, clients may share sensitive financial information including bank statements, accounting records, tax returns, loan documents, closing statements, and third-party platform credentials (such as QuickBooks, Xero, Puzzle, or Mercury). This information is collected solely for the purpose of delivering the agreed Services. It is never shared with third parties except as necessary for service delivery, is stored securely, and access is limited to authorized Kellcat personnel only. Upon termination of a service engagement, any access credentials provided to Kellcat will be revoked and sensitive financial data will be handled in accordance with our data retention policy.
i. Third-Party Accounting Platform Access
When clients grant Kellcat accountant or read-only access to accounting platforms such as QuickBooks Online, Xero, Puzzle, or Mercury, such access is used solely to perform the Services described in the applicable Client Service Agreement. Kellcat will not access, download, or use any data beyond what is necessary for service delivery. Access will be revoked or removed upon termination of the engagement at the client's request or upon conclusion of the service relationship.
2. Information We Collect Automatically
As you visit our Website, we may use automatic data collection technologies to collect non-personal identification information, including information about your equipment, browsing actions, click patterns, mobile device data, operating system, IP address, browser type, domain name, access time, and referring website address. Technologies we use include:
a. Cookies
A cookie is a data text file sent from a website to your browser. We use non-identifying cookies to provide easier site navigation and to track usage patterns. Information gathered through cookies may include date and time of visits, pages viewed, time spent on site, and referring websites. Where required by applicable law, we will ask for your consent before setting non-essential cookies. You can also block or delete cookies at any time through your browser settings.
b. Clickstream Data
Through website access logs, we collect clickstream data and HTTP protocol elements which generate non-identifying site usage data such as the number of hits and visits to our Website. This information is used internally for research, development, user analysis, and business decision making.
c. Pixels and Web Beacons
We employ tracking pixels to help us understand what content is effective and to track the online movements of Website visitors. We use tracking pixels in emails to determine which emails have been opened by recipients. We do not tie email tracking pixel information to your personally identifiable information.
d. Advertising and Measurement Tags
Our Website uses the LinkedIn Insight Tag and may use the Meta Pixel to measure Website visits, form submissions, bookings, and purchases and, if Kellcat advertises, to show relevant ads to people who have visited the Website. These tools set cookies and receive information such as pages visited, browser and device type, and IP address. LinkedIn and Meta handle this data under their own privacy policies. You can opt out through LinkedIn's Ad Settings (linkedin.com/psettings/advertising), Meta's Ad Preferences (facebook.com/adpreferences), or by blocking cookies in your browser.
Use of Artificial Intelligence (AI) Tools
Kellcat uses artificial intelligence tools, including Anthropic's Claude, to generate Financial Clarity Check reports and to assist with certain tasks in delivering our Services, such as drafting plain-English monthly summaries, reviewing transaction patterns, and preparing reports. To generate your Financial Clarity Report, your assessment answers, first name, and, if provided, your business name and notes are sent to Anthropic. Information you provide, including client financial data shared for service delivery, may be processed by these tools solely for those purposes.
- All AI-assisted work delivered to clients is reviewed, edited, and approved by Kellcat before it is delivered. Financial Clarity Check reports are generated automatically and are not individually reviewed.
- Information processed by AI providers is handled under those providers' terms and privacy policies, such as Anthropic's privacy policy at anthropic.com/privacy.
- Kellcat does not use client data or any information you provide to train AI models.
- Kellcat does not use AI tools to make automated decisions that produce legal or similarly significant effects about you.
- If you have questions about how AI tools are used with your information, contact [email protected].
SMS and Text Message Communications (TCPA Compliance)
Kellcat complies with the Telephone Consumer Protection Act (TCPA) and applicable SMS marketing regulations. By providing your phone number and opting in to SMS communications, you expressly consent to receive text messages from Kellcat related to our services, products, and promotions.
- Message and data rates may apply depending on your mobile carrier and plan.
- Message frequency varies based on your engagement with our services.
- You may opt out at any time by replying STOP to any text message from us.
- For help, reply HELP to any text message or contact us at [email protected].
- SMS opt-in data and consent, including your phone number and consent records, will never be shared with third parties for their marketing purposes.
- Opting out of SMS communications will not affect your ability to receive transactional service communications through other channels such as email or the client portal.
How We Use Your Information
- To Improve Our Website and User Experience.
- To Provide and Process Services or Products, including bookkeeping, books cleanup and catch-up, financial dashboards, advisory, scenario planning and forecasting services, accounting architecture, workshops and training, Financial Starter Kit delivery, Financial Clarity Call scheduling, Books & Numbers Reviews, Financial Clarity Check reports, and free guide delivery.
- To Send Periodic Emails and Automated Communications through our GHL-powered email automation platform, if you have opted in.
- To Administer Surveys or Promotions.
- To Communicate About and Administer our products, services, calls, digital products, and promotions.
- To Conduct Marketing and Sales Activities, including through LinkedIn, Instagram, Facebook, and other platforms.
- To Prevent Fraud and protect against unauthorized transactions.
- To Facilitate Payments for Services and digital products.
- To Manage Client Accounts and Portals.
- To Send Text Messages if you have opted in to SMS communications.
- To Deliver and Manage Bookkeeping and Financial Services, including accessing and processing financial data shared by clients for the purpose of performing agreed Services.
- To Generate AI-Powered Reports and AI-Assisted Work, including Financial Clarity Check reports and client summaries, as described in the Use of Artificial Intelligence (AI) Tools section.
How We Share Your Information
- Third-Party Service Providers. We use third-party service providers including GoHighLevel (CRM, forms and email), Google Workspace (email, Google Meet calls, and call recordings and transcripts), Assembly (client portal), Dropbox (document storage), ClickUp (project management), Databox and Klipfolio (financial dashboards), Puzzle, Mercury, Stripe, Anchor (billing and invoicing), QuickBooks Online, Xero, n8n and Zapier (workflow automation), Anthropic (Claude AI, used for Financial Clarity Check reports and AI-assisted work), Resend (delivery of Financial Clarity Check report emails), and others as may be necessary for service delivery. Where required by applicable law, we have entered into Data Processing Agreements (DPAs) with these providers.
- Third-Party App Integrations. Social media widgets or advertising units on the Website may permit third parties to see information about you and your activities via cookies, web beacons, and other tracking technologies.
- Online Advertising Services. We may use Meta (Facebook and Instagram) and LinkedIn to deliver advertising. Ads may be tailored based on information collected through our Website.
- Contractors or Employees. We may share your information with trusted third parties who assist us in operating our Website or delivering Services, so long as those parties agree to keep this information confidential.
- Third-Party Analytics and Measurement Services including Google Analytics (GA4), which collects usage data from kellcat.com and check.kellcat.com, and the LinkedIn Insight Tag and Meta Pixel described in the Advertising and Measurement Tags section above. Data collected by Google Analytics is subject to Google's Privacy Policy at policies.google.com/privacy. You can opt out of Google Analytics at https://tools.google.com/dlpage/gaoptout.
- Companies Under Common Ownership, in which case we will require those affiliates to honor this Privacy Policy.
- As Required by Law, including to comply with law enforcement requests, legal process, court orders, or subpoenas.
- Change of Ownership, in connection with a corporate transaction such as acquisition, merger, or sale of assets.
- With Your Consent, at your permission or direction.
We will never sell your personal information to third parties.
Confidentiality of Client Financial Information
Kellcat recognizes that clients share sensitive and proprietary financial information in the course of receiving our Services. Kellcat treats all client financial data, business information, and strategic information shared during bookkeeping, dashboard, advisory, accounting architecture, or Clarity Call engagements as strictly confidential. This information will not be disclosed to any third party except as expressly necessary to deliver the agreed Services or as required by law.
Kellcat personnel with access to client financial information are bound by confidentiality obligations. Upon termination of a service engagement, Kellcat will cease accessing client financial platforms and will handle any retained data in accordance with our data retention policy and applicable law.
Clients are similarly expected to maintain the confidentiality of any proprietary tools, templates, dashboard frameworks, or methodologies provided by Kellcat in the course of the service relationship.
Do Not Track
At this time, we do not respond to "do not track" requests from web browsers, although we may choose to do so in the future.
Your Rights
You have rights in relation to personal information we hold about you. We may require you to verify your identity before responding to any requests.
- Marketing Communications. You may opt out of receiving marketing email by contacting us at [email protected] or by following the unsubscribe directions in any email we send you.
- Transactional or Service Email Communications. Transactional communications (account notifications, digital product delivery, client portal updates, call confirmations, billing information) are conditioned on your use of our Services and cannot be opted out of while you remain an active client or have purchased products.
- Google Analytics. You can opt out of Google Analytics at https://tools.google.com/dlpage/gaoptout.
- Information from Third Parties. To manage information we receive about you from social media or other third parties, follow the instructions from that party for updating your information and privacy settings.
- Cookies and Advertising. You can manage cookies through your browser settings. To opt out of interest-based advertising, visit https://optout.aboutads.info/, LinkedIn's Ad Settings (linkedin.com/psettings/advertising), or Meta's Ad Preferences (facebook.com/adpreferences).
- Text Messages. You may opt out of SMS communications at any time by replying STOP or contacting us at [email protected]. SMS opt-in data and consent will not be shared with third parties.
Keeping Your Information Secure
Kellcat uses industry-standard security methods including SSL encryption for sensitive data transmission to protect your personal information from unauthorized access, use, or disclosure. However, no data transmission over the Internet can be guaranteed to be 100% secure. You acknowledge that security limitations inherent to the Internet are beyond our control and that the security of information exchanged through this Website cannot be absolutely guaranteed.
Client financial data accessed through third-party accounting platforms (QuickBooks, Xero, Puzzle, Mercury) is accessed only through secure, authenticated connections and is never stored locally beyond what is necessary for service delivery.
Accessing, Updating, Transferring, and Deleting Your Data
To access, update, delete, or transfer your personal information, please contact us at [email protected]. Please allow up to 30 days for a response. We may need to verify your identity before implementing your request. We retain certain data where we have a lawful basis to do so, including for mandatory record-keeping and to complete transactions.
Right to Deletion
On receipt of a verifiable request, we will delete your personal information from our records and direct our service providers to delete your personal information, subject to the following exceptions:
- Completing a transaction or performing a contract between you and us;
- Detecting security incidents or protecting against fraudulent or illegal activity;
- Debugging to identify and repair errors;
- Complying with a legal obligation;
- Enabling solely internal uses reasonably aligned with your expectations; or
- Using your personal information internally in a lawful manner compatible with the context in which you provided it.
Legal Basis for Processing Data
- Necessity: to perform our contract with you.
- Legitimate Interest: to communicate about service changes, prevent fraud, and improve our products and services.
- Consent: for marketing emails, non-essential cookies, and SMS communications.
- Legal Obligation: to comply with applicable law or legal process.
Third-Party Sites
The Website may contain links to third-party websites. We are not responsible for the privacy practices of those sites. We encourage you to review their privacy policies before providing them with information.
Data Transfers
Your personal information will be stored and processed in the United States. Where data is shared with third-party data processors, your data will be transferred and processed in accordance with their policies and applicable law. Where required by applicable law, we have entered into Data Processing Agreements with our third-party service providers to ensure adequate protection of your personal information during any data transfers.
Data Retention
We store your information for as long as necessary for the purposes for which it was collected, for legitimate business purposes, or as required by law. Client financial data and service records may be retained for up to seven years for accounting and legal compliance purposes. If you wish to request deletion of your information, please contact us at [email protected].
Notice of Privacy Rights to California Residents
If you are a California resident, you may request details about personal information we share with third parties for their direct marketing purposes. To submit your request, send an email to [email protected] with the phrase "California Shine the Light" and include your mailing address, state of residence, zip code, and email address.
Under the California Consumer Privacy Act (CCPA), California residents have the right to: (1) know what personal information is collected, used, shared, or sold; (2) delete personal information held by us; (3) opt out of the sale of personal information (Kellcat does not sell personal information); and (4) non-discrimination for exercising their CCPA rights. To exercise any of these rights, contact us at [email protected]. We will respond within 45 days.
International Privacy Laws and Your Rights Under the GDPR
Kellcat is a US-based business and our Services are intended primarily for US residents. However, if you are visiting from the European Economic Area (EEA), the United Kingdom, Canada, Australia, or any other jurisdiction with applicable data protection laws, please be aware that you are sending information to the United States where our servers are located.
If you are located in the EEA or United Kingdom, you have the following additional rights under the GDPR or UK GDPR:
- The right to access the personal information we hold about you
- The right to correct inaccurate or incomplete personal information
- The right to request deletion of your personal information, subject to certain exceptions
- The right to restrict or object to our processing of your personal information
- The right to data portability
- The right to withdraw consent at any time where processing is based on consent
- The right to lodge a complaint with your local data protection supervisory authority
To exercise any of these rights, please contact us at [email protected]. We will respond within 30 days. Where we rely on consent as the legal basis for processing, you may withdraw consent at any time without affecting the lawfulness of prior processing.
For Canadian residents: We comply with Canada's Personal Information Protection and Electronic Documents Act (PIPEDA). You have the right to access and correct your personal information and to withdraw consent subject to legal or contractual restrictions.
For Australian residents: We comply with the Australian Privacy Act 1988 and the Australian Privacy Principles. You have the right to access and correct your personal information and to make a complaint to the Office of the Australian Information Commissioner (OAIC).
Cookie Choices
Essential cookies necessary for the Website to function are always set. Where required by applicable law, non-essential cookies, including analytics and marketing cookies, are set only with your consent. You can block or delete cookies at any time through your browser settings.
Changes to This Privacy Policy
We may modify this Privacy Policy at any time in our sole discretion. If we make material changes, we will notify you by revising the date at the top of this policy and, in some cases, may provide additional notice by email. Your continued use of the Website after the revised Privacy Policy becomes effective indicates your acceptance of the current version.
Contacting Us
If you have any questions about this Privacy Policy, please contact us at:
Kellcat (a DBA of Kellcat Bookkeeping, LLC)
9187 Swan River Street
Littleton, CO 80125
Email: [email protected]
Website: kellcat.com
